☛ When meeting someone new or old, a handshake is the norm. But in Middle-Eastern culture, there are different rules when it comes to greeting someone physically. For example, a man will greet a new or old acquaintance with a kiss on the right cheek, then the left, patting the back or shoulders at the same time. If they know each other but are meeting after a long time, then the greeting is as follows: shake hands, kiss on the right cheek, then the left and finally on the right again.